Sam GreenwoodTearing down barriers between digital and real world experiences, LWE invite party-goers, music fans and gamers alike, to step inside the bold new world of Tobacco Dock Virtual’s vibrant partyverse.
A colossal lineup has been announced for the Tobacco Dock Virtual Opening Weekend, which is completely free-to-attend across all platforms and devices. Taking place on Friday 2nd and Saturday 3rd April 2021, the two-day Easter Weekend event features 50 artists playing across four arenas at the immersive, virtual venue, including Chase & Status, Adam Beyer, Wilkinson, Hot Since 82, Patrick Topping, Eats Everything, Skream, Nastia, Camo & Krooked, Flava D, Sherelle, Imogen, Emerald, Mollie Collins and many more.
Tobacco Dock Virtual is a pioneering project from electronic music promoters, LWE and leading virtual live events platform, Sansar, that sees the iconic London venue recreated in stunning detail. Available on mobile, MAC, tablet, PC, or VR through the Sansar app or any browser – without need for specialist equipment. Livestream and media partner, Beatport, will also broadcast sets across Facebook, YouTube, Twitch and Beatport.com.
Building on the traditional party experience, the shows at Tobacco Dock Virtual will also offer a unique range of gaming options that amplify and enhance the experience. Pre-parties and after-parties will also surround the main shows, introducing fans to robust live entertainment.
Replicating the social experience as closely as possible, partygoers can meet and catch up with friends, throw shapes on the dancefloor and explore the cavernous venue together. Adding to the shared experience, a range of games can also be enjoyed, including the customisation of avatars, quests and challenges. All from the comfort of your home without a queue in sight.
