Spanish car brand CUPRA launch ‘On The Pulse’ – a DJ competition offering a chance to win a set at the deadly Beyond The Pale festival, alongside a club show in Dublin and a cash prize. In recent years they have collaborated with a selection of talented artists helping them to raise the bar, and now they take on the Irish DJ scene.
At Four Four we are dedicated to supporting dance music and emerging artists in Ireland and beyond so we are incredibly excited to see CUPRA contribute to the dance music community, offering a chance for up and coming DJs to earn their stripes in what is often a very challenging and daunting environment. The campaign is designed to help those interested in honing their craft and offer a chance to showcase their talent in a fun way.
Aspiring artists will have the opportunity to showcase their skills in a 30-minute mix and 5 finalists will be shortlisted to perform at a live final in Dublin City Centre. The winner will receive a slot at the 2024 edition of Beyond the Pale Music & Arts Festival in Glendalough, Co. Wicklow and a €2,500 cash prize to further develop their artistic career.
CUPRA has previously collaborated with one of Europe’s top events, Primavera Sound in Barcelona, while also working alongside popular club culture brand, Boiler Room. The company’s values of craft, design, technology, performance, and passion align with many electronic artists. Their commitment to diversity and supporting contemporary talent is also at the core of this latest campaign.
Entry can be any style of electronic music. Judges will consider the genre and style of music at Beyond The Pale Festival when listening to the mixes. Applications will be assessed by a team of industry professionals, including a representative from Beyond The Pale.
If you love mixing tunes and are keen to catch a break in the industry, then now is a great chance to do just that. Applications are now open, so don’t over think it, just complete your submission get your mixes in! Full details are available here.